⚠️ eBay changed ad attribution on Jan 13, 2026 — did your fees explode?

Stop paying ad fees on sales you were already making.

Since eBay's attribution change, Promoted Listings can bill you on sales that used to be organic — many sellers went from 40% attributed to 90%+ overnight. RateTamer audits your own eBay data per SKU and tells you exactly which rates to cut, which items to opt out, and which ads actually earn.

Run my free audit → See a sample audit

Free · runs in your browser · your data never leaves your computer

Your 90-day audit
Likely wasted ad spend
$412/mo
fees on sales that match your pre-Jan-13 organic pattern
Vintage Levi's 501 lotOPT OUT · save $84/mo
Nike Dunk Low 10.5CUT TO 3% · save $61/mo
PS5 controller bundleKEEP · ads earning
Carhartt jacket XLCUT TO 2% · save $47/mo
40% → 90%the overnight jump in attributed sales sellers reported after the Jan 13 change — with zero sales lift
30 daysthe new attribution window: one click by any user can bill fees on later sales to different buyers
$200–600monthly fees a typical $10k/mo seller pays on sales that would have happened anyway
How it works

Your data already knows. RateTamer makes it talk.

Everything RateTamer analyzes is data eBay already gives you — it's just scattered across reports nobody has time to join. We do the forensic accounting.

1

Load your report

Export your transaction report from Seller Hub (Payments → Reports) and drop the CSV into RateTamer. It parses orders and ad-fee lines right in your browser — nothing is uploaded anywhere.

2

See the waste, per SKU

RateTamer builds your pre- and post-January-13 baseline: which items sold organically before but now carry ad fees on every sale. That gap, in dollars, is your monthly waste number.

3

Cut, opt out, or keep

Every SKU gets one concrete action: cut the rate to X%, opt the listing out entirely, or keep it — the ads are genuinely earning. Apply the changes in Seller Hub and next month's bill shrinks.

Straight answers

What RateTamer can and can't do.

We built this because sellers are angry, and angry customers deserve honesty, not another tool overpromising.

✓ What it does

  • Quantifies fees you're likely paying on would-be-organic sales
  • Gives a per-SKU action: cut rate, opt out, or keep
  • Stops the same waste from repeating every month
  • Flags billing anomalies worth requesting credits for
  • Runs on your own eBay data — the audit is provable, not vibes

✕ What it can't do

  • Refund fees you've already paid — eBay has no dispute channel for attribution
  • Read eBay's mind — incrementality is an estimate, clearly labeled
  • Boost your search rank — this is about not overpaying, not gaming visibility

You can't get January back. You can stop paying it again every month.

Pricing

Free to see the damage. Cheap to stop it.

The 90-day audit is free forever. Subscriptions add per-SKU depth, weekly drift alerts, and the billing-error credit finder — priced so one month of recovered fees pays the whole year.

Wrangler

Up to $5k/mo in sales
$19/mo
  • Full per-SKU action plan
  • Weekly drift alerts
  • New-listing campaign watch

Tamer

Up to $25k/mo in sales
$29/mo
  • Everything in Wrangler
  • Billing-error credit finder
  • Rate-change history & results tracking

Trail Boss

Unlimited GMV, multi-account
$39/mo
  • Everything in Tamer
  • Multiple eBay accounts
  • CSV/API export
Coming next: connect your account

The one-click version is on the way.

Today's auditor runs on CSV exports. The connected version signs into eBay via official OAuth, audits automatically every week, and emails you when new waste appears. Join the waitlist and lock founding pricing — $19/mo for life, any tier.

✓ You're on the list. We'll email you when account connection opens.

FAQ

Fair questions.

Is my sales data safe?

The current auditor runs 100% in your browser — your CSV is parsed locally and never uploaded to any server. When the OAuth version ships, it will use eBay's official APIs with read-only scopes, and you can revoke access anytime from your eBay account.

Can't I just do this myself in a spreadsheet?

Yes — all the data is yours, sitting in Seller Hub. If you enjoy joining transaction exports, building pre/post baselines per SKU, and re-checking monthly for drift, a spreadsheet works. RateTamer exists because most sellers would rather spend that time sourcing and listing.

Won't eBay just fix attribution?

Maybe someday — sellers have been asking since January. Until then you're billed under the current rules every month. And even before this change, rate optimization per SKU was worth real money; the attribution change just made the stakes obvious.

Is "wasted spend" a real number or a guess?

It's an estimate, and we label it that way. It's built from your own history: items that sold at a steady organic rate before January 13 and now show near-100% attribution with flat sales are, most plausibly, paying fees on demand that already existed. We show the assumptions behind every number.

Do you touch my campaigns automatically?

No. RateTamer recommends; you decide and apply changes in Seller Hub. When the connected version ships, auto-apply will be strictly opt-in, per SKU.